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Platform Summary Report

Print
Digital
Total
Email
Website
Event

STAR OBSERVER

Publisher Gay and Lesbian Community Publishing Ltd
http://www.starobserver.com.au/

T (02) 8030 5522
E sales@starobserver.com.au

The Star Observer has been setting Australia’s gay and lesbian agenda since 1979. It is the trusted independent “journal of record” for Australia’s lesbian, gay, bisexual, trans* and intersex (LGBTI) community. Publications include a popular news website, monthly national magazine and a strong social media presence. Being treated equally and in a welcoming manner is a critical factor for members of the LGBTI community. 97% of Star Observer readers say they would feel welcome at a store or a hotel that advertises in the Star Observer and 89% would be more likely to purchase an advertised product.

Platform Summary

Web
Starobserver.com.au

6,812

Av. Daily UB

281,139

Page Impressions

Aug 2017

Period Ending

Print
STAR OBSERVER

15,524

Average Net Distribution (AND)

99.32%

Verified Bulk (%)

Mar 17

Period Ending

Platform Summary Report

Print
Digital
Total
Email
Website
Event

STAR OBSERVER

Publisher Gay and Lesbian Community Publishing Ltd
http://www.starobserver.com.au/

T (02) 8030 5522
E sales@starobserver.com.au

Detailed Reporting

Web
Starobserver.com.au
Aug 2017
Period Ending
Monthly
Audit Type
Australian Traffic
Australia/International
..
..
6,812
Average Daily UBs
142.33
% UBs Change
281,139
Page Impressions
222,078
Total Sessions
10,873
Total Time
1.19
UB Frequency
49 secs
Average Session Duration
39 secs
Average Page Duration

Platform Summary Report

Print
Digital
Total
Email
Website
Event

STAR OBSERVER

Publisher Gay and Lesbian Community Publishing Ltd
http://www.starobserver.com.au/

T (02) 8030 5522
E sales@starobserver.com.au

Detailed Reporting

Print
STAR OBSERVER
Mar 17
Period Ending
PS
Audit Type
Specialty Publication
Publication Type
Monthly
Publishing Frequency
15,524
Average Net Distribution
99.32%
Verified Bulk (%)
3.6%
Change YOY
The 'AND' includes distribution from the following channels:
106
Mailed to Individuals
269
Public by Hand
15,149
Public Pickup by Arrangement
15,418
Bulk Distribution

About the AMAA