GOVERNANCE DIRECTIONS

Publisher Governance Institute of Australia Ltd
www.governanceinstitute.com.au

T (02) 8227 5931
E Alison.Green@governanceinstitute.com.au

Brand Report Purpose

The Brand Report provides a broader understanding and identification of all the audited touch points that a brand has with recipients. It is designed to present an analysis of the communication channels utilised by a brand to reach its audience. The reported data is not de-duplicated across channels, but reports the interaction within individual channels.

About the AMAA

The AMAA is the industry-owned auditor for the media industry providing solutions that empower members and media professionals to transact with greater trust and confidence.

The AMAA is expert at establishing standards to verify trading inventory and delivering compliance and audit processes to ensure adherence to these standards.

With a heritage dating back to 1932 it is a not-for-profit industry organisation that brings together advertisers, media buyers and media company members with a common interest in accountability.

AMAA independently verifies print and digital circulation and distribution, website analytics, exhibition and conference attendance and email newsletter distribution. For further information please visit www.auditedmedia.org.au or contact us at AMAA, Suite 6.01, Level 6, 127 York Street, Sydney NSW 2000. Tel: +61 2 9954 9800 or info@auditedmedia.org.au

Disclaimer : No Attempt has been made to identify or eliminate duplication that may exist across media channels